Tuesday, January 28, 2020

Analysing The Effects Of Overpopulation In Developing Countries Politics Essay

Analysing The Effects Of Overpopulation In Developing Countries Politics Essay Over population has been identified as one of the major reasons for the poverty that thrives in many developing countries including India, Bangladesh, Zimbabwe and Ethiopia amongst others. These countries have high birth rates with inadequate resources to support their growing populace. To some extent they would be a living justification of Thomas Malthus statement that the power of population is indefinitely greater than the power in the earth to produce subsistence for man. In this essay, I seek to give an in depth explanation of Malthus principles on population growth and food production and further draw up the relationship between these principles and some of the developing countries of the 21th century. The underlying basis for Malthus principle is that population, when unchecked, increased in a geometrical ratio, and subsistence for man in an arithmetical ratio   [i]  in lay mans terms this would mean that human beings become double their number in a particular period while food production only increases a unit more in that same period. The law of diminishing returns would support his claim, in that as more of a variable factor, which is labour, is employed on a fixed factor, which is land, total production increases to a point and then starts to decrease.  [ii]  He insinuates that if this occurs for a long period of time, there will be many people chasing fewer goods and this will cause prices of goods to increase unduly. Further, the supply of labour will exceed its demand as more people are fighting for few jobs on the market, as such wage rates decrease to a large extent. In these cases the lower classes always suffer most. According to Malthus, even if we assume that diminishing returns never sets in and the land produces the same amount of output year after year, man would still have to face this dreadful phenomena. He believes that though humans hold the power to reason, it is still inherent in their nature to reproduce constantly. However, according to him misery is the check that represses the superior power of population and keeps its effects equal to the means of subsistence.  [iii]  The Malthusian theory holds that there are natural checks on overpopulation. Some are natural causes like miscarriages, earthquakes and famine while others include vice and are due to mans struggle for survival. The latter is quite similar to Charles Darwins theory on the survival of the fittest.  [iv]   In a bid to stay alive human beings resort to wars of conquest and expansion, killing many others in the process .Malthus conclusive belief was that if population growth was not checked there would soon be a sort of world famine, where a huge percentage of the worlds population would have no food to eat. Thus man should minimize reproduction through means such as abstaining from sex. Today, Malthus has been criticized by many for putting forth a theory which has been proven wrong. This is because although the population of the world was about 6,790,062,216 in the year 2009  [v]  , a fair number of countries are still able to cater for themselves. Countries like the United Sates are facing the health hazard of obesity resulting from having too much food to eat.  [vi]  However, for others, this is not so. Malthus predictions of a population boom in relation to food availability is especially proven in the case third world countries, most of which appear to be producing food at a subsistence level. They have not adopted mechanized methods of farming and produce on a very small scale. The farmers who represent a large portion of the the populace in these countries are very poor and consequently produce low yields.  [vii]  This would explain why they cannot produce food for themselves, and have to import large amounts of foreign goods into their lands. The reasons for the adaptation of these systems of agriculture vary in different countries. Under President Mugabes government, Zimbabwe has a poor land tenure system where the government, instead of farmers owns the land on which they farm on. This makes it difficult for farmers to expand their farm lands and. Poverty also rules supreme among the indigenous population, poor farmers therefore have to turn to subsistence farming,  [vi ii]  i.e. farming to feed themselves their families and probably leave a few crops to barter with other famers and a little to sow during the following planting season. Due the fact that, production is not stable coupled with the land tenure system i.e. (lands in Zimbabwe are owned solely by the government); banks in Zimbabwe are reluctant to give out loans out to farmers  [ix]  . The problem with Africas subsistence farming culture has to do with irrigation and funding  [x]  . The issue of irrigation has to do with the climate of Africa. Africa has two main seasons. The rainy season and the dry season. These two seasons are annual. Therefore farmers predicting the weather cultivate their lands in the late dry season and wait for the rainy season to irrigate their crops. Now, most at times the rains starts unevenly i.e. it doesnt always start on time. Some farmers therefore lose their full crop yield. Others lose their harvests completely. Generally, there is no artificial irrigation in most developing communities. Countries like Ethiopia, which have huge geographic desert patches have an even worse problem of having little arable land  [xi]  . This situation is a climatic situation, a natural phenomenon. Fertility rates definitely continue to rise, causing an increasing growth to the population; most developing countries produce more mouths than they can feed. The Alan Guttmacher Institute in the United States conducted a research which proved that countries which provided free or cheap contraceptive services at cheap rates or without charge, tended to have lower birth rates. They also realized that instances of teenage pregnancy were less among countries who engaged in early sex education of their children  [xii]  . The population of Ethiopia for instance, increased from 12 million in 1900 to 73 million in 2005.  [xiii]  Obviously, a lot of people in developing countries remain ignorant of the negative implications of overpopulation to a nation and the few that know disregard this notion. Some believe children are a blessing from God, and will reject any ideology that prevents them from procreating. In some African countries for instance, a mans status is heightened by the n umber of children, especially males, he can produce. . Though these measures are not as extreme as abstaining from sex and other measures Malthus puts forward for reducing population growth, Governments some developing countries, like Ghana, have tried to introduce policies to check this such as Family planning and sex education  [xiv]  . One of the checks on population according to the Malthusian principles is miscarriages. However due to improved healthcare systems this is greatly curbed in a lot of developing nations and does not restrict population expansion. Developing countries have had a high price to pay for the amalgamation of increase population growth and low agricultural production. Just as Malthus predicted, there is a synonymous increase in the unemployed population, eventually creating rising inflation. The compiled inflation rate, for instance in Zimbabwe, between 1997 and 2007 was 38%  [xv]  .This further creates a high standard of living, because there are many people fighting to survive on fewer goods. Subsequently, the employment rates start to decrease alarmingly. This is due to the fact that there are more people offering their services for fewer jobs. Not everyone can be employed. Also wage rates are reduced and for the same number of working hours, employees are paid a lot less. Hence the need for governments to introduce a minimum wage i.e. the lowest possible wage an employee can be paid  [xvi]  . However, in some cases, because the people are desperate for jobs, they are willing to be cheated by employers, j ust to hold on to a lifeline of survival. Obviously, should the population in Zimbabwe continue to increase to relatively high figures, coupled with the present unemployment figures, of food shortages will occur. The trend that Zimbabwe faces is similar to what many developing countries face. Malthus theory is therefore a definite blue print for a third world economy The Director- General of FAO predicted in 1987, that the year 2010 would see an improvement in agriculture; he however stated that it would have little effect on places like sub-Saharan Africa and Latin America. He thus urged the world to brace itself to come to the aid of these countries when necessary.  [xvii]  It may be argued that countries like China have an even greater population and yet do not face food shortages, but the difference is clear. The Chinese are a highly industrious people. Their governments interests are channeled toward industrialization and infrastructure development. Most of their farmers are paddy rice farmers  [xviii]  , who have the advantage of farming in two advantages areas, the water logged lowland paddies and the hillside highland ridges  [xix]  . The Chinese also have the advantage of being in a temperate climatic zone, enjoying four seasons winter which is useless to farmers, spring, summer and autumn which are farming friendly  [xx]   . Artificial irrigation measures are also available in certain areas, i.e. both mechanical and locally improvised. The mechanized farming used by Chinese farmers irrefutably makes them more productive. The Chinese government in their own way has discovered the practicality of Malthus theory i.e. the possibility of overpopulation causing food shortages. In their bid to curb this problem, they have issued legislative laws that, limit child birth to one child per family  [xxi]  . Elaborating on this conclusion, it can be realized that Malthus theory works very well in third world where lack of mechanization and funding creates deficiencies in farming. Countries like China, however, due to mechanization, climatic conditions and artificial irrigation structures enable their farmers to meet the countrys food production needs. Developing countries should follow this example to emerge from the poverty that is gradually sucking them in. Improved farming techniques as well as reduced birth rates are the way forward for the developing world.

Sunday, January 19, 2020

Use of the Nation of Islam in Down at the Cross Essay -- James Baldwin

The Use of the Nation of Islam in â€Å"Down at the Cross† Like his essay â€Å"Notes of a Native Son,† James Baldwin’s â€Å"Down at the Cross† offers a three-part essay involving Baldwin’s personal adolescent experience, a specific event in Baldwin’s life, and a final analysis concluding with a warning to the readers. Baldwin describes a general experience throughout his life, and his sense of the public’s overall experience, to discuss the progression of America throughout history; the progression of America is the advancement of the American Negro according to Baldwin: â€Å"[The American Negro] is the key figure in his country, and the American future is precisely as bright or as dark as his† (Baldwin 340). The Nation of Islam and its leader, Elijah Muhammad, play an important role in Baldwin’s analysis. Baldwin’s early religious involvement prepare him for his experience at Muhammad’s residence, and his combined experiences instigate reflections upon the progress of black and white America since the emancipation of blacks during the Civil War. Baldwin begins his essay with a recount of his childhood, growing up black in a nation which considered itself white. Baldwin explains the uphill battle fought by every American Negro, how many â€Å"were clearly headed for the Avenue† (Baldwin 296) of whores, pimps, and racketeers. Baldwin argues that the American Negro was doomed to remain in the same state in which he or she was brought into the world, just as â€Å"girls were destined to gain as much weight as their mothers, the boys †¦ would rise no higher than their fathers† (Baldwin 298). Even an education would not rescue one from â€Å"the man’s† oppression. The man, of course, is the white man who â€Å"would never, by the operation of any generous human feel... ...ns of the consequences if America fails the journey: â€Å"God gave Noah the rainbow sign, No more water, the fire next time!† (Baldwin 347). Works Cited Baldwin, James. â€Å"Down at the Cross.† 1963. James Baldwin: Collected Essays. Ed. Toni Morrison. New York: Library of America, 1998. 63-84. â€Å"Cultist is Slain Battling Police.† New York Times 29 Apr. 1962, sec. 1: 72. Dodoo, Jan. Nation of Islam. 29 May 2001. U of Virginia. 17 Mar. 2004 Kihss, Peter. â€Å"In Return for Years of Slavery, Four or Five States.† New York Times 23 Apr. 1961, sec. 7: 406. Quarles, Benjamin. â€Å"Lincoln’s The Black Muslims in America.† Rev. of The Black Muslims in America, by C. Eric Lincoln. Journal of Negro History. Vol. XLVI, No. 3 (1961): 198-199. White, Jack E. â€Å"An Unlikely Prophet.† Time 13 Dec. 1999: 103+

Saturday, January 11, 2020

Customer Relationship Management of Tesco Essay

This study explored the customer relationship management of Tesco. Tesco is the leading retailer in UK. It manages over a thousand supermarkets, hypermarkets, and convenience stores in the United Kingdom, Ireland, Central Europe and Asia. The study analyzed the customer relationship management, changes in consumer behavior, business environment, and PESTEL, which is very important in strategic and competitive study of an organization, especially in the retail and service industry. Since the retail industry undergoes very diverse change almost everyday, it is just right that Tesco’s strategy on change examined. In analyzing how Tesco is competitive, the study also utilized the SWOT analysis and Porter’s five forces for the industry attractiveness. The study arrived to the conclusion that customer relationship management system help organizations improve the profitability of their interactions with current and potential customers while at the same time making those interactions safer and friendlier through individualization and personalization. The systems goals are to enhance customer service, improve customer satisfaction and ensure customer retention (Tesco, 2010). Tesco still needs the aid of Michael Porter’s five forces, generic studies and cost leadership in order to stay on the top in the retail industry. This report is aimed at critically analyzing customer relationship management, changes in consumer behaviour, macro, meso, and micro business environment of Tesco, one of the largest food and grocery retailers in the world, operating around 4,331 stores. Customer relationship management system and strategic evaluation tools such as PESTEL, Porter’s Five Forces, SWOT analysis have been used in order to achieve this aim. Tesco- Company Overview. Tesco is among the largest food retailer in the world with revenue in excess of 54 billion pounds in 2009 and employing over 470,000 people. According to Datamonitor (2010), the commercial network portfolio of Tesco comprises: over 960 Express stores which sell approximately 7,000 products including fresh foods at suitable localities; 170 Metro stores which sell a variety of food products in town and city centres; and 450 superstores which sell both food and non-food items including books and DVDs. Tesco also provides online retailing services trough their website tesco. com and Tesco Direct. In addition, they provide broadband internet connections and financial services through Tesco personal Finance (TPF). The comparative positioning of Tesco’s market share with respect to other leading players in the market has been illustrated as follows (Euromonitor, 2010): Fig 1: Share of Leading Players in UK Food Retail Market Customer Relationship Management (CRM) is a business strategy that is facilitated and enabled by specialized technology.  In conjunction with deploying new technology and initiating information engineering and knowledge management, no project of this scope should be launched if its does not address re-engineering processes across the service delivery model and the enablement and optimization of the people and the leadership that oversee it. It is an evolution that is enabled by web-technology that will allow the creation of micro-segments, precision targeting and full view of the customer across all the contact points across an enterprise. One of Tesco’s key weapons in the battle for retail supremacy has been its Clubcard loyalty scheme and the subsequent launch of the Clubcard plus debit card. These have shown Tesco taking a clear initiative and then building rapidly on its advantage (Tesco, 2010). One footnote to this is that loyalty cards should be seen as a longer term marketing tool since they enable retailers to learn more about their customers’ shopping habits and respond accordingly with tailored offers. Tesco’s Clubcard enable the retailer to communicate with the customer on almost a one-to-one level and develop an offer which can be heavily focussed towards individual consumers according to their purchasing patterns. Moreover, customer retention and customer loyalty are major benefits of CRM systems to the organization as it is working to retain existing customers by managing relationships with them will generally increase revenues and reduce costs. Positive outcomes can include a larger share of a customer’s businesses as a result of activities such as cross-selling and up selling. When CRM works, it helps to solve this problem by meshing everyone together and focusing the entire organization on the customer. CRM requires commitment and understanding throughout the company not just in marketing as it adds to a sense of expectation and loyalty being instilled within the consumer and the development of a relationship between company and customer that competitors find hard to break. Furthermore, the club card and customer retention can be linked through the use of the internet, as internet is now the most popular means of reaching and interacting with customers having such rewards of increased customer retention, growth and profitability with the most proficient at managing their relationships with their most valuable customers with the potential to tighten connections with better service, remember customer histories and requirements to deliver personalized solutions, and improve the synchronization of dispersed points of customer contact. The study of consumers helps firms and organisations improve their marketing strategies. It is the study of individuals, groups, or organisations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society (Perner, 1999). Consumer loyalty cannot be fixed because they are constantly changing and consumers are correspondingly unpredictable in their behaviour. The shifting nature of the symbolism of consumer wants and needs makes it seem apparent to marketers that consumers do not know what they want, but only what they do not want. Moreover, what is symbolic today may not be symbolic tomorrow or alternatively it may symbolize something that is unattractive. The task for marketers is to predict what will be a fashionable symbol tomorrow, and equally important, when tomorrow will be. Moreover, business competitors may copy or improve on a product or service but they still have to make the customers switch brands. Brands loyalty or resistance to switching can be based on lack of motivation to change from the existing brand, a genuine liking for an existing brand or the actual cost of switching. Switching costs reflect the sunken investment that has to be sacrificed in order to switch from one brand to another. Switching costs will be lower for fast-moving consumer goods but clearly higher for durable consumer white goods. An existing base of loyal customers provides an enormous sustainable competitive advantage. It reduces the marketing costs of doing business since existing customers are relative easy to hold whereas getting and retaining new ones is more difficult. The loyalty of existing customers represents a substantial entry barrier to would-be competitors. Excessive resources are required when entering a market in which existing customers must be cajoled away from an established brand with which they are well satisfied. The profit potential for the tentative entrant is thus reduced. Furthermore, competition is strong and the costs of getting new customers are high. Customers that have been with a company for some length of time tend, on average, to spend more on each transaction, offer more opportunities for selling them other products and services and give better recommendations to their friends and colleagues than other customers. Customer loyalty is considered to be an important driver of success and increased profitability. However, customer loyalty and customer retention need to be distinguished from one another. Customer retention reflects only repeat purchase behaviour. Customer loyalty, however, is more to do with how customers feel about the firm whether they trust the firm, whether they actively want to do business with the firm and whether they will recommend the firm to others. Customer loyalty is closely related to customer satisfaction. While retention can be obtained through discounts for repeat purchase and so on, getting high customer loyalty requires greater long-term investment. It involves emphasis on achieving excellent in the service activities that augment the basic product offering. The PESTEL framework below analyses the dynamic and unpredictable environment in which Tesco operates by identifying the forces that have the most impact on Tesco’s performance: Political China’s accession to the WTO has promised a free flow of foreign trades by removing all barriers encouraging Western companies, including Tesco, to make way into the world’s most profitable market encompassing over 1. 3 billion people (Straits Times, 2010). In 2009, an agreement was signed by Tesco to set up a premeditated series of joint ventures for the development of shopping malls in China. This joint venture included three malls: Anshan, Fushan and Qinhuangdao (Tesco, 2009). Furthermore, there have been promotion of free trading blocs by governments to benefit from globalisation (Lynch, 2003). There have been also immersion of 10 further countries into the European Union (EU) which took place in 2004 promoting trade between Western and Eastern European countries (BBC, 2009). This has provided Tesco with a platform to expand its retail network across the EU. Economic Economic factors are a matter of concern for Tesco since they impact directly on the buying behaviour of customers. Although, the UK economy was declared officially under recession in 2008, the government’s substantial reduction in interest rates helped to minimise further rises in unemployment during 2009 (Euromonitor, 2010). As a result of this, the spending power of consumers is again on a steady rise as they are more confident about their current financial situation. However, there is still a lot of financial uncertainty meaning that consumers are likely to spend less on premium products, encompassing organics and ready prepared meals, which will adversely affect both sales value and margins (Keynote, 2010). However, the positive aspect of recession is that the customers eat out less and eat more at home which provides opportunities for grocery retailers like Tesco to increase their output (Guardian, 2010). It must be noted that food is the last thing that customers will cut back on. The percentage of overall consumer spending on food has risen considerably over the years, as shown below (Euromonitor, 2010): Fig 2: UK Spending on Food as % of Overall Consumer Spending 2004 to 2008 The economic downturn has been brought to light with the assistance of the following GDP growth graph since 1989 (Mintel, 2009):  Fig 3: UK GDP Growth 1989-2009 Social UK population analysis shows that there are more retired people than children representing the Baby Boom generation (Herald Scotland, 2010). The ageing population is discouraging for the food retailers older people tend to eat less. They are less likely to travel to supermarkets to shop compared with the younger generation. Although, internet literacy level drops over the age of 65 years within the population (Turban et al. , 2001), it has nevertheless een predicted that the ageing population would find on-line shopping more convenient. In addition, consumers’ attitude towards food is incessantly changing as they have become more health-conscious. An increase in the demand for organic food has been accommodated by Tesco to reflect this change in demand. Payment by cheques and cash at the checkout was first made possible by Tesco. Technological Technology is one of the key macro-environmental variables that have directly influenced the supply chain operation and processes of grocery and food retailers. Subscriptions to the internet have grown by over 50% and it has been estimated that the internet is being used by 70% of the population in the UK (Office for National Statistics, 2010). In addition, mobile technology has also taken off as a platform for distribution within food retailing. New Wine App developed by Cortexica Vision Systems, for example, has been used by Tesco since 2009 via which the customers are directed to Tesco Wine enabling them to buy the selected wine directly from their mobile phone (Tomlinson & Evans, 2010). Moreover, loyalty programs are being introduced through information technology which discourage customers from switching over to their competitors (Sun, 2009). Environment Tesco has introduced its Greener Living Scheme to give consumers advice on environmental issues including how to reduce food waste and their carbon footprint when preparing meals (Yuthas, 2009). Moreover, consumers reusing bags, recycling mobile phones and aluminium cans and preferring bagless deliveries are being rewarded through Tesco’s green Clubcard points (Tesco, 2010). Tesco has added carbon footprint data on dairy products, potatoes and orange juice, and aims at expanding it to bread and non-food items in 2010 (Tesco, 2010). Legal It has been stipulated that VAT would have to rise to 20% since the government has to finance a huge budget deficit (HM Treasury, 2010). This will affect the non-food sectors of Tesco, such as clothing. Moreover, drawing upon the Low Pay Commission Report (National Minimum Wage, 2009), the 2008 and 2009 combined up-ratings have resulted in an increase in the minimum wage of 15. 5%. This will result in an increase of operating costs of supermarkets.

Friday, January 3, 2020

The Bluest Eye By Toni Morrison - 1462 Words

Bildungsroman literature in the 20th century embodies the virtues of different authors’ contexts and cultures, influencing the fictional stories of children’s lives around the world.. The Bluest Eye is a 1970 publication by Toni Morrison set in 1940s Ohio in America, focal around the consequence of racism in an American community on the growth of a child, distinct in its use of a range of narrative perspectives. Annie John by Jamaica Kincaid is a novel set in post colonial Antigua, published in 1985 similarly revolving around the development of a child with strong relations to her traditional family, through a first person perspective. One’s sense of self is majorly characterised by an individual’s sense of belonging, which is shaped predominantly by external factors, such as societal values and different cultures. Comparisons drawn between the both texts highlight the influences of inequalities and discrimination in society and the effects of contrasting family environments. The presence of discrimination in the form of racial and sexual prejudices due to differences in cultural values crucially influence an individual’s acceptance in society. In The Bluest Eye, America’s history is unequivocally displayed as racially segregated, overtly disfavouring the black skinned race. Morrison conveys this through the manipulation of the portrayal of an interaction between opposing characters and intensifies a white shop-owner’s revulsion towards Pecola, a meek black girl. TheShow MoreRelatedThe Bluest Eye By Toni Morrison1720 Words   |  7 Pagesof The Bluest Eye, Toni Morrison, criticizes the danger of race discrimination for any kinds of situations with no exception. The purpose of the paper is explain how pervasive and destructive social racism was bound to happen in American society. The intended audiences are not only black people, but also other races had suffered racism until now. I could find out and concentrate on the most notable symbols which are whiteness, blue eyes and the characterization while reading the novel. Toni MorrisonRead MoreThe Bluest Eye By Toni Morrison1587 Words   |  7 Pagessaid, â€Å"We were born to die and we die to live.† Toni Morrison correlates to Nelson’s quote in her Nobel Lecture of 1993, â€Å"We die. That may be the meaning of life. But we do language. That may be the measure of our lives.† In Toni Morrison’s novel, The Bluest Eye, she uses language to examine the concepts of racism, lack of self-identity, gender roles, and socioeconomic hardships as they factor into a misinterpretation of the American Dream. Morrison illustrates problems that these issues provoke throughRead MoreThe Bluest Eye By Toni Morrison956 Words   |  4 PagesHistory of Slavery Influenced the Characters of The Bluest Eye Unlike so many pieces of American literature that involve and examine the history of slavery and the years of intensely-entrenched racism that ensued, the overall plot of the novel, The Bluest Eye by Toni Morrison, does not necessarily involve slavery directly, but rather examines the aftermath by delving into African-American self-hatred. Nearly all of the main characters in The Bluest Eye who are African American are dominated by the endlessRead MoreThe Bluest Eye By Toni Morrison1189 Words   |  5 PagesA standard of beauty is established by the society in which a person lives and then supported by its members in the community. In the novel The Bluest Eye by Toni Morrison, we are given an extensive understanding of how whiteness is the standard of beauty through messages throughout the novel that whiteness is superior. Morrison emphasizes how this ideality distorts the minds and lives of African-American women and children. He emphasizes that in order for African-American wom en to survive in aRead MoreThe Bluest Eye by Toni Morrison1095 Words   |  5 PagesSocial class is a major theme in the book The Bluest Eye by Toni Morrison. Toni Morrison is saying that there are dysfunctional families in every social class, though people only think of it in the lower class. Toni Morrison was also stating that people also use social class to separate themselves from others and apart from race; social class is one thing Pauline and Geraldine admire.Claudia, Pecola, and Frieda are affected by not only their own social status, but others social status too - for exampleRead MoreThe Bluest Eye By Toni Morrison2069 Words   |  9 Pagesblack/whiteness. Specifically, white people were positioned at the upper part of the hierarchy, whereas, African Americans were inferior. Consequently, white people were able to control and dictate to the standards of beauty. In her novel, ‘The Bluest Eye’, Toni Morrison draws upon symbolism, narrative voice, setting and id eals of the time to expose the effects these standards had on the different characters. With the juxtaposition of Claudia MacTeer and Pecola Breedlove, who naively conforms to the barrierRead MoreThe Bluest Eye By Toni Morrison1103 Words   |  5 Pages Toni Morrison is known for her prized works exploring themes and issues that are rampant in African American communities. Viewing Toni Morrison’s novel The Bluest Eye from a psychoanalytical lens sheds light onto how, as members of a marginalized group, character’s low self-esteem reflect into their actions, desires, and defense mechanisms. In her analysis of psychoanalytical criticism, Lois Tyson focuses on psychological defense mechanisms such as selective perception, selective memory, denialRead MoreThe Bluest Eye By Toni Morrison Essay1314 Words   |  6 PagesThe Bluest Eye, by Toni Morrison, encompasses the themes of youth, gender, and race. The African American Civil Rights Movement had recently ended at the time the novel was written. In the book, Morrison utilizes a first-person story to convey her views on racial inequality. The protagonist and her friends find themselves in moments where they are filled with embarrassment and have a wish to flee such events. Since they are female African Americans, they are humiliated in society. One of Morrison’sRead MoreThe Bluest Eye By Toni Morrison992 Words   |  4 PagesSet in the 1940s, during the Great Depression, the novel The Bluest Eye, by Toni Morrison, illustrates in the inner struggles of African-American criticism. The Breedloves, the family the story revolves around a poor, black and ugly family. They live in a two-room store front, which is open, showing that they have nothing. In the family there is a girl named Pecola Breedlove, she is a black and thinks that she is ugly because she is not white. Pecola’s father, Cholly Breedlove, goes through humiliatedRead MoreThe Bluest Eye By Toni Morrison1044 Words   |  5 PagesIn the novel The Bluest Eye, Toni Morrison confirms the existence of racism within the African American community. Unbelievably, many African Americans suffer from what is termed internalized racism. Internalized racism produces the same effect as racial racism: feelings of worthlessness, inferiority, and unattractiveness. In addition, the effect can produce the opposite feelings: superiority, hatred, and feelings of self-worth. Pecola, an 11-year-old black girl, desires to have the physical characteristics